Before partnering with EZ Rankings, PantiePads attempted to improve their online presence through PRs and social media channels in the US market, as reputed women’s brands they require a digital marketing firm to promote their products, so they can generate more sales. However, the results did not meet expectations.
As an Online Store, PantiePads required the right combination of SEO marketing knowledge and digital experience to improve its sales as well as the branding all over the USA market. EZ Rankings comes stepped with the marketing proposal that discloses the business promotion strategy.
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The biggest problem was competing with organic positioning on HIGHLY competitive keywords like - Cape Coral Home Builders, Cape Coral Builders, and rest of keywords were not on Page 1 of Google India.
Traffic & in-fact quality traffic was the 2nd major problem when we took over the work. Bounce rates, Page Speed, Avg. session duration are the other associated areas where they want to improve the website.
The website was not SEO friendly, so we needed to start work on the website from scratch. Also, there was no content on the website.