How Much Should I Pay for SEO Optimization?

| June 14th, 2021 | 360 Views

As we move towards digitalization, more businesses are coming online in the search of onboarding more customers and driving more revenue. With SEO being the most important part of growing a business digitally, business owners get overwhelmed by SEO optimization packages and how much they should pay to the optimization agency. 

It is among the most common questions and there is no straight answer to this because SEO is not a one-fit-all strategy. The pricing of SEO for a website varies by multiple factors. From website pages to domain authority, current traffic scenarios, and many more. 

To clear the confusion about SEO optimization packages, we have done the complete research for you. In this article, we will check out how much you should pay for SEO optimization. Before diving into it, let’s first understand what are some factors that affect the pricing.

Your business goal

The most important aspect that will impact the overall price of SEO optimization is your business goals and expectations from the SEO. If you want to generate more organic traffic to your website, then the strategy will be different. On the other hand, if your goal is to generate faster leads for your business, then the strategy will be different and both these approaches come with different pricing. 

Number of pages

It’s an obvious outlook that a website with 20 pages will take more time than a website with only five or six pages. When you plan to opt for SEO optimization packages, you need to keep in mind that the price will vary by your website’s total number of pages. On-page SEO is a time-consuming process as it involves multiple factors that an SEO executive needs to manage.  

Link acquisition

Quality link building is a crucial part of all SEO optimization packages. If you need to have more high-quality backlinks for your domain, you need to pay more for it as compared to the normal link-building process. All SEO packages come with a basic link-building strategy that will help you acquire links that are important for the initial boost of your domain. Beyond that, you need to spend additional money to keep the process in continuation so that the website’s authority increases. 

Technical status 

When it comes to performing SEO on a website, it’s important to fix all the technical issues to make the crawling and indexing better for the website. Google and other search engines pay a lot of attention to offering the best user experience to the audience and that’s why fixing the technical issues is important and it also depends on how large the website size is. 

How much should I pay for SEO optimization?

When you opt for SEO optimization packages, you would be paying anywhere from $250 to $1200 per month on a recurring basis. These SEO packages cover all the basic and advanced SEO practices based on which plan you pick for your website. The range of $250 to $1200 is for enterprise websites. 

On the other hand, if you are into an eCommerce business, then you should be paying anywhere between $450 to $2500 per month. As eCommerce websites have more technicalities, they take more time compared to normal enterprise websites. 

Lastly, if you run a local business and are looking for local SEO to grow your website among the regional audience, then you should be paying around $160 to $400 per month. These packages will help you generate more local leads and drive more traction to your products and services. 

This is the broader range of SEO optimization packages that you can get from any professional SEO agency globally. 

On the other hand, if you want to opt for an hourly basis SEO then the prices are completely different from the above ones. Hourly SEO is important as you need to pay the agency for every hour the executive has spent working on your website. 

The average starting price of an hourly plan is around $60 and it can go up to $150 per hour. This is an expensive SEO model and you should only opt for this if you have done proper goal planning for your brand and you know what exactly you want for your website. 

Should I opt for SEO Optimization Packages?

In 2021 and beyond where the search engines are changing drastically, it has become critical to go for good SEO optimization packages that will help you thrive online. Having a robust SEO package helps you generate more business leads and organic traffic that adds more value to the overall domain authority. 

If you are not using SEO services for your website, then it’s high time to get started with it and improve the website’s visibility. Before you sign a contract for an package, ensure it’s a professional company and has experience in your domain. 

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