White Hat vs. Black Hat vs. Gray Hat SEO

White Hat vs. Black Hat vs. Gray Hat SEO: What’s the Difference?

| June 2nd, 2020

The phrase white hat and black hat comes from the Western films that were created in the 1920s. This is because it was a simple way for those wat...

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Website Taxonomy – Everything to Know

| May 1st, 2020

If you are just starting out in the industry of SEO, then you more than likely have heard the phrase URL taxonomy or website taxonomy. There are ...

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On-Page SEO Services

What Is On-Page SEO? (What, Why and How)

| April 15th, 2020

On-Page SEO also known as On- site SEO is a method of enhancing the rank in the search engines by optimizing the web pages. Ensuring a higher ran...

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Setting A Frequency Cap

The Importance of Setting A Frequency Cap and How to Do it

| April 6th, 2020

If you’ve ever felt that display and video ads are stalking you by following you around the internet, you probably weren’t left with a positi...

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Decline In Digital Marketing Due To Coronavirus

Top 4 Ways To Curb The Decline In Digital Marketing Due To Coronavirus

| March 31st, 2020

As Covid-19 has inflicted the life of myriads of people, legions of businesses are also encountering the brunt of a major decline which they have...

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Google Play VS App Store

Google Play VS App Store: Where Should You Launch The First Mobile App

| March 31st, 2020

Are you planning to develop an application for your business but not yet decided where to launch your app first?  There are two primary platform...

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Gerd Altmann from Pixabay

How‌ ‌to‌ ‌Emphasize‌ ‌Authenticity‌ Through‌ ‌Visual‌ ‌Branding‌

| March 27th, 2020

Today’s consumers are giving more premium to authenticity when selecting a product or service.  But what does it mean for brands to be “auth...

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tiktok marketing Strategy

TikTok Marketing Strategy for Your Business – Next Big Thing in Marketing

| March 26th, 2020

Marketing strategies change every now and then with the changing trends and in order to win the competition, it is necessary to accept and follow...

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featured snippet SEO Optimization

Featured Snippet SEO – What You Need to Know

| March 19th, 2020

Day after day, the search engines are getting smarter and are able to sort the user’s query in a fraction of a second. Be it a simple quest...

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Create An Outstanding Ecommerce Product Page

Top Tips On How To Create An Outstanding Ecommerce Product Page

| March 17th, 2020

On the surface, e-commerce is a simple industry to master. You buy some stock, stick it up on your website, churn out some advertising and before...

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