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How Google Pulls Structured Snippets from Websites Tables

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How Google Pulls Structured Snippets from Websites Tables

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How Google Pulls Structured Snippets from Websites Tables

In the beginning of 2015, the world came to know about Google’s new form of search results called Table Search. Google’s structured data team has started working on this ambitious Web Tables project in the second half of the 2000s.

What is Table Search?

While searching for information on literally anything on the internet, you will come across many websites containing data in the form of tables. Many of you might have missed Google Table Search if inattentively searching for data on the web. You need not get frustrated since there was not much news and press done about Google Table Search. The entire concept revolves around including tabular data on the pages of your website that will be included in the results from a query in Google Table Search.

For example, I am willing to buy television and not sure which one to buy. I have heard many good things about Samsung LED TV and LCD TV, so I go to Table Search and look for LED TV Samsung. The first table gives me some choices to compare different televisions.

Table Search and Structured Snippets

One interesting aspect of Google’s Table Search is the structured snippet, which is a search result that is a combination of query results and tabular data results. It is worthy of remembering that Structured Snippets is now a part of Google Web Search! For example, typing Spiderman on Google will return your facts from a Wikipedia table about the character. Those additional facts come from the table associated with a query on Spiderman.

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