It is not without reason that Google is touted as the biggest virtual network across the globe. The company keeps track of all the major updates and changes taking place in the world and incorporates them to belt out extraordinary user experiences.
The latest news on the block is Google redesigning its Adwords interface. It has been eight long years since the last redesigning took place. And the company feels it is high time to present this exclusive Google service in an all-new avatar.
Moreover, at 15 years of age, Google Adwords seems to have aged quite a bit. Thousands of features are waiting to be incorporated over a decade, and there can never be a better time than this!
AdWords ranks amongst the top revenue sources for Google. Therefore, the company wishes to leave no stone unturned in setting things right for themselves. What you need to know is the major aspects undergoing critical transformations. So, what is it that’s changing?
The company has been using it several designing projects such as Gmail, Search, and Maps. And it enhances user experiences by quite a few notches if implemented in the right manner.
Since a comprehensive redesigning is taking place, users will inevitably wish to know about the future of AdWords functionalities. As of now, there are simply no changes in its functionality. The structure and running process of the ad campaigns will remain unchanged.
Transformations will occur in the manner and order of data display.
According to Google, this update was not a closed-door decision. Rather it resulted out of user interactions and suggestions. After profound market studies, the company came across three prime aspects.
With just a few initial accesses, the redesigned version is yet to reach all the Google AdWords users. However, the company will also incorporate a few more iterations, and make the new version available for almost every user.
According to news, this brand new version will not include beta testing. Google will target advertisers and give huge importance to their feedbacks. Initial versions might have SMB focus, but that’s about it. The main objective would be to gather feedback across spectrums.