By optimizing numerous contents posted by publishers, Facebook Instant articles makes contents easily accessible to readers. Users trying to access contents through mobiles will do so within minimal time. However, Facebook Instant Articles happens to be quite different from the other features of the platform. As a publisher or content marketer, you will have to perform some ground work before publishing your content.
Here’s what you need to know.
Your preparation work will depend on crucial factors such as the platform, your technical expertise, as well as amount of content to be published. Apart from that, there are certain things you will require for publishing your content on Facebook Instant Articles.
Browsing through contents of various publishers will prove to be the best thing to do. It will help you develop an idea about the utility of Facebook Instant Articles for your content. If your contents are of huge word counts and also include complex charts, tables, and graphs, perhaps Facebook Instant Articles will not be a great option for you.
Once you are sure about the importance and utility of Facebook Instant Articles, you can sign up. After signing up, you will be linked to Facebook Developers’ Guide meant for Facebook media publishers and Facebook Instant Articles.
If you are a WordPress user, the PageFrog plug-in will prove to be a great way of preparing your content.
For those without a WordPress site, the content publishing platform will play a key role. For platforms without proper coding such as Tumblr or Medium, you will need to check their supportability for Facebook Instant Articles. For platforms such as Joomla or Drupal, the options will be quite different.
With these aspects in mind, you will inevitably achieve a successful entry into the Facebook Instant Articles program.